Tracking
1,000
sales in Google Ads. Your store had 500.
Find the leaks in your Google Ads
Shoptician runs 60+ checks on your Google Ads account and ranks what to fix first.
- Free
- No card
- Never changes your account
By continuing you agree to the Terms of Service and the Privacy Policy.
Opened from an app? Google sign-in can fail inside app browsers. Open this page in Safari or Chrome.
Built by Dan KabakovGoogle Partner certified since 2016
Sample store
Account score
56/100
29 fixes found. Top 3 first:
- Count only real sales as conversionsCarts and checkouts count as conversions too
- Give brand searches their own campaign$1,800 of brand clicks mixed with the rest
- Speed up your top page on phones6 seconds to load on mobile
Featured in
Sample store, last 30 days
Where Google Ads budgets leak
Search terms
$3,400+
spent on searches that never made a sale
Structure
$1,800
of brand clicks hidden inside other campaigns
Merchant Center
240
products disapproved, so they never show
Performance Max
$900
of PMax spend sent to blog and policy pages
Landing pages
6s
for the top page to load on a phone
Sample report
See what to fix next
Every fix in plain words, most important first. This one is from a sample store.
56/100
Account score
Top 3 fixes
- Count only real sales as conversionsGoogle bids as if every cart were a sale.
How to fix it
- Keep one purchase action as primary
- Move add to cart and checkout to secondary
- Give brand searches their own campaignBrand clicks hide what new customers cost.
- Speed up your top page on phonesShoppers leave before the page loads.
How it works
Your fix list in three steps
Connect Google Ads
Sign in with Google. We only read.
We run 60+ checks
Across six areas, from tracking to audiences.
Fix what matters
Your score and a ranked fix list, in plain words.
Connects to Google Ads, Merchant Center and GA4. Works for Shopify, WooCommerce, BigCommerce and any other store.
Your account stays yours
We only read. We never change anything.
What we read
- Campaigns, keywords, search terms, ads and audiences
- Conversions, up to 90 days
- Merchant Center and GA4, if connected
- Your public store pages
What we never do
- Change a bid, budget or campaign
- Sell your data
- Use your Google data for advertising or marketing emails
- Keep access after you revoke it
Google’s sign-in has no read-only option for Google Ads, so it asks for full access. We only read, and our Terms of Service say so. Remove access any time in your Google Account.
Who built it
Built by a Google Ads specialist
“I’ve run paid search and Shopping campaigns for 10 years. Shoptician runs the checks from my own audit framework.”
Dan KabakovFounder of Online Labs
Also in your free account
Five more free tools
Budget Split
Your spend split next to a recommended one
PMax vs Shopping
Which setup fits your store right now
Feed Health
Missing or weak fields in your product feed
AI Visibility
Can AI assistants read and name your store?
Competitor Shopping
Who shows up next to your products
FAQ
Questions before you connect
Will it change my Google Ads account?
No. We only read and never change anything. Google’s sign-in has no read-only option for Google Ads, so it asks for full access. You can remove access any time.
Is Shoptician really free?
Yes. The audit and the tools are free. No card needed.
Does it work with my store platform?
Yes. Shoptician reads your Google Ads account, so any store platform works. Custom stores too.
How is it different from Google’s recommendations?
Google’s recommendations raise your optimization score, and one click applies them. Shoptician checks 60+ things that matter for store sales and applies nothing.
Do I need Google Ads skills?
No. Every fix comes in plain words. Follow the steps yourself, or hand them to whoever runs your ads.
What happens after the audit?
Work through your fix list, most important first. Or send the report to Dan for a free review.
Find the leaks in your account
Your score, a ranked fix list and five free tools.
- Free
- No card
- Never changes your account
By continuing you agree to the Terms of Service and the Privacy Policy.
Opened from an app? Google sign-in can fail inside app browsers. Open this page in Safari or Chrome.
